The total customer experience starts and ends with social media
OUR SOCIAL MEDIA
When we stay your customer engagement strategy starts and ends with social media, we mean it quite literally. Often, brands build a following and use social media like another marketing channel - blasting out information, press releases and sales like it's a short email blast.
The reality is, aside from attracting new customers and engaging existing fans, social media is also a valuable research tool to get feedback before new product or marketing campaign launches, or even help you brainstorm entirely new offerings. Having a strategy in place to quickly solve customer issues can help quickly quash small problems before they erupt into big ones. From the fact that social is now a huge component of SEO, to customers using these platforms to share and voice opinions about you whether you like it or not, having an integrated social strategy that covers outreach, research, customer service, and content strategy is a must for any growing business.
- SOCIAL MEDIA AUDITS
- PLATFORM STRATEGY
- SOCIAL MEDIA CONTESTS + CAMPAIGNS
- SOCIAL CONTENT STRATEGY
- BEHAVIORAL ANALYTICS
- NATURAL LANGUAGE PROCESSING / SENTIMENT ANALYSIS
- CORPORATE GUIDELINES
- CUSTOMER RESEARCH STRATEGIES